Back-to-School, Back to You: A Fresh Look for a Fresh Start

Aug 1

Summer is winding down, and whether you’re heading into a new school year, gearing up for a busy fall at work, or simply craving a reset—August is the perfect time to refresh your look. At She is Sofie James, we believe that a new season calls for new energy, and nothing delivers that instant confidence boost like a fresh cut, vibrant color, or a glossy blowout.

Time for a Trim (or a Total Transformation)

Sun, salt water, and chlorine can do a number on your hair. Now’s the time to snip away those dry, damaged ends and start the season with a healthy foundation. Whether you're ready for a dramatic chop or just want to shape things up, our stylists are here to help you find the cut that fits your lifestyle—and your face shape.

Color That Says “I’m Ready”

Fall trends are already making their way in: think rich brunettes, warm caramel highlights, and glossy copper tones. Whether you're toning down sun-kissed summer strands or warming up your look, August is the perfect moment to make that transition.

We love using Redken Color Gels and Pureology's sulfate-free shampoo and conditioner to keep your color vibrant and healthy long after you leave the salon.

Not sure what shade is right for you? Book a free color consultation—we’ll help you find your perfect fall tone.

Look Good, Feel Confident

Starting a new school year (or just a post-vacation work routine) can feel hectic. Your hair shouldn’t be. Talk to your stylist about low-maintenance looks and styling shortcuts that save you time in the morning but still leave you feeling pulled together.

Ask about Amika’s dry shampoos and texturizers—they’re teacher-, student-, and parent-approved for those “snooze button” mornings.